Car Magnets

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Car Magnets are a great way to advertise your business or message without the permanence of adhesive vinyl.  Car Magnets are printed on heavy-duty material and ideally suited for car door signage. These glossy magnets can also serve as temporary signage for construction sites or other changing work environments and offer long lasting outdoor use. They come in a variety of sizes and start as low as $14 plus shipping.  Get your vehicle or job site logoed today!

The Benefits of Passive Advertising

The word Passive is defined as a: tending not to take an active or dominant part or  b : induced by an outside agency or process.  Promotional Products can be both Active and Passive in their nature but definitely passive in their ongoing reach.  Alpha helps people increase their passive advertising.  In other words, act once and then let the ripple effect take place passively.

The benefits of passive advertising are never ending.  When you hand out a business card, that business card can travel to many peoples hands without you knowing it until you get a call from a stranger right?  What about a pen or a sticker or a magnet that has your company logo on it.  We can almost cross over the line into subliminal.  I really hope every time one of my clients cuts their pizza (stats show weekly in America) with the imprinted cutter I gave them, they are subliminally thinking of me.  You can also utilize passive advertising to reach out to clients that you haven’t heard from in a while.  What better calling card to visit a past client than a gift of a nice pen, coffee mug or custom chocolates?

I would almost say that with apparel items, you get a 2 for 1!  The employee or customer that you give that nice embroidered hat to feels a boost as it is a gift and so they wear it everywhere.  You get that benefit, plus a walking billboard for quite some time. Not bad for a $10 hat right?  (Plus it’s a tax write off-don’t forget about that!)

So as you pick up your phone today to make your 80th cold call, think for a minute.  What passive advertising strategies are working for you?

If you would like your business to grow, feel free to contact us, we can give you lots of passive advertising ideas that are just right for you and your budget!







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